Strategic Communications Consultant, Federal Fisheries Coalition

2017-11-16T14:11:06+00:00 November 16, 2017|

GENERAL SUMMARY
A coalition of national organizations focused on defending America’s path to sustainable fisheries is seeking a communications professional to help advance our goals of healthy coastal communities, sustainable fisheries and a healthy ocean environment through smart fisheries management policies.

The Ocean Foundation is the fiscal sponsor of the coalition, which is comprised of the Center for American Progress, the Conservation Law Foundation, Earthjustice, Natural Resources Defense Council, Oceana, Ocean Conservancy and the Pew Charitable Trusts.

The consultant, in partnership with the coalition coordinator, will be responsible for developing, refining and implementing the communications strategy, which will include leading outreach and engagement with diverse media outlets, as well as facilitating and leveraging the existing communications capacity of coalition member organizations.

The consultant will report to the coordinator of the coalition over the 14-month period of the consultancy (November 2017 until January 2019). Work hours are flexible within the standard workday, and average number of hours per week is negotiable. Candidates from the Washington D.C. metro area are highly preferred, but other locations will be considered for exceptional candidates who can travel to the Washington D.C. metro area as needed for quarterly meetings.

SCOPE OF WORK
Develop, implement and update the coalition communications strategy. Elements of the strategy will include:
a. Media relations – Cultivate and maintain relationships with key reporters, primarily in national and important regional media outlets, to produce influential stories that will contribute to dialogue on federal fisheries policy and management.
b. Content creation – Draft press releases, statements, letters to the editor, opinion pieces, and other materials as needed to amplify the coalition’s conservation goals with regard to key fisheries policy issues. Proactive and reactive content and strategies are required.
c. Thought leadership – Identify and create opportunities to connect the coalition’s policy experts and allies with influential media columnists and reporters.
d. Rapid response – Manage the coalition’s external response across mass and new media by adapting messaging and tactics for use by coalition members and allies.
e. Social media engagement – Develop and integrate social media strategies into outreach strategies. Build coalition members’ skills on best practices for select social media tools.
f. Event management – Provide support and assistance for coalition events such as educational briefings, press conferences, and stakeholder outreach events.
g. Monitoring and evaluation – Put quantitative and qualitative measures in place to track and report on progress.

REQUIRED SKILLS
• Proven track record of building and executing campaign-based communications strategies.
Experience with environmental conservation focused campaigns a plus.
• Experience in leading and coordinating communications for a coalition or other consensusbased
partnerships.
• Excellent written skills with experience producing a wide range of materials to engage media,
excite advocates and influence policy-makers.
• Media relations experience that includes established relationships with journalists and editors, a
nose for stories and a track record for placing influential stories beyond just the environmental
beat.
• Familiarity with creating multimedia assets like videos and photo stories and experience in
developing production timelines and workflows to see complex projects through to completion.
• Excellent project management with capacity to analyze communications data and adapt quickly.
• Excellent interpersonal skills. We need a team player who is able to work proactively and
independently.

Please send a cover letter and resume to the attention of Regan Nelson, Coalition Coordinator,
nelsonregan@gmail.com, with the subject line “Communications Consultant”. Resumes will be accepted
until a contract is in place.

For more information contactnelsonregan@gmail.com